Green Growth Summit
Project Details
Context & Objectives
The Green Growth Summit gathered influential voices and changemakers from Tunisia and across the MENA region, with the aim of advancing dialogue on green justice and sustainable development.
The summit sought to:
Create a platform for bold conversations around climate ambition and equity.
Foster collaboration between policymakers, NGOs, private sector leaders, and activists.
Position Tunisia as a hub for regional climate action.
Inspire actionable commitments toward a just green transition.
Creative Concept
The agency's role was to design and deliver an event that reflected the urgency and ambition of the green transition while providing a welcoming, inspiring, and professional environment. Key elements included:
Immersive identity & staging:
A fresh, nature-inspired design language with eco-conscious materials and branding throughout the venue.
Dynamic programming:
Panels, keynote talks, and interactive sessions encouraging diverse perspectives and cross-sector collaboration.
Seamless logistics:
Full event management, including invitations, delegate hospitality, audiovisual production, and translation.
Engagement & communication:
Media presence, social media amplification, and post-event content to extend the summit's impact beyond the room.
Event Highlights
Moment | Description |
Opening Session | High-level welcome setting the tone for ambitious regional climate action. |
Keynotes & Panels | Leaders from Tunisia and MENA shared insights on green justice, policy, finance, and innovation. |
Networking Sessions | Dedicated spaces for cross-sector connections and collaboration. |
Interactive Dialogues | Engaging discussions where participants co-created ideas and shared best practices. |
Closing | A collective call to action for driving a just, green transition across the region and beyond. |
Results & Impact
Powerful platform for dialogue:
Brought together leading voices in climate, development, and policy.
Strengthened networks:
Fostered meaningful connections among diverse stakeholders.
Amplified visibility:
Shared widely through media and social channels, spreading the summit's message across MENA and globally.
Momentum for change:
Reinforced Tunisia's role as a regional convenor for sustainable development and climate justice.
Challenges & Learnings
Balancing diversity:
Ensuring representation of multiple perspectives — policymakers, civil society, and youth.
Complex logistics:
Managing international speakers, simultaneous interpretation, and hybrid participation.
Sustainability in practice:
Aligning event execution (materials, catering, waste) with the summit's green values.
Our Value Added
Ability to design and deliver a large-scale impact-driven summit with global relevance.
Expertise in aligning brand values with event execution, ensuring authenticity and resonance.
Proven capacity to manage complex, multi-stakeholder events with flawless coordination.
Strong storytelling and communication, ensuring the summit's impact extended well beyond the venue.