
Darana Switzerland, a premium cosmetics brand operating across Switzerland and Europe, sought to create a luxury lifestyle brand shoot in Tunis. The objective was to:
Capture stunning visuals that embodied the elegance and sophistication of Darana's brand.
Blend Mediterranean authenticity with global luxury aesthetics.
Produce versatile content for use across marketing campaigns, social media, and digital platforms.
Ensure seamless execution for an international client unfamiliar with local logistics.
Our agency took charge of the creative direction to align the shoot with Darana's brand DNA. Key steps included:
Developing a visual concept inspired by Mediterranean luxury, natural beauty, and timeless elegance.
Selecting the Four Seasons Hotel Gammarth as the venue — offering breathtaking backdrops and premium settings.
Casting and coordinating professional models who embodied the brand's style and values.
Engaging top photographers and stylists to deliver world-class production value.
Managing hair, makeup, and wardrobe styling to ensure cohesion with the brand's aesthetic.
Pre-production:
Mood boards, shoot planning, location scouting, and casting.
Production day:
Full coordination of photographers, models, styling team, and client representatives. On-site creative direction to ensure every detail aligned with the brand story.
Post-production:
Selection and delivery of high-quality imagery ready for campaign deployment.
“Working with Crafted Experiences has been an absolute pleasure. They helped us organize our shooting for Darana in Tunis, and everything was handled with outstanding professionalism and care. As a Swiss company, we were truly impressed and very happy with their services. Their attention to detail, creativity, and dedication made the whole experience seamless. I couldn't recommend them more for anyone looking to create unforgettable travel and event experiences.”
— Darana Switzerland
High-end visual assets:
A library of luxury brand imagery tailored for Darana's European campaigns.
Seamless coordination:
Delivered a stress-free experience for an international client working abroad.
Enhanced brand storytelling:
The shoot visually translated Darana's values of elegance, quality, and care.
Client satisfaction:
A delighted client, praising our professionalism, creativity, and attention to detail.
Expertise in blending creative direction and flawless execution.
Strong network of local talent (photographers, models, stylists) to deliver world-class results.
Ability to manage end-to-end logistics for international clients, ensuring peace of mind.
Commitment to producing brand-defining experiences that resonate globally.